It was only due to the decline and eventual demise of the slave trade that whiskey surpassed rum production among American distillers. He examines the relationship of the slave trade to New England rum, the first spirit to play an important role in the American economy.
Carson begins his historical narrative by placing the drinking of spirits in the context of the earliest days of American history. In this sense, the book is as much about the saloon as it is about bourbon. By connecting saloons with various burgeoning social malaises, or with cultural trends that made Americans uneasy about holding on to their traditional ways of life, Prohibitionists gathered more supporters than by simply presenting the deleterious effects of xiĪlcohol consumption. The saloon was a not insignificant feature of these social phenomena, as a place where new arrivals in American cities could gather, where politicians could build voting blocks, and where good, decent family men might be led astray by vices associated with drinking such as gambling and prostitution. Carson recognizes that Prohibition, on the surface a movement to stop the drinking of alcohol, was at the same time a reaction to social issues such as the flood of new immigrants to the United States and a commensurate growing political clout of urban areas. More than just a history of distillers, The Social History of Bourbon is the story of the saloon and the impetus to close down this uniquely American institution. In his own way, Carson was exploring a new frontier. When Carson wrote it in the early 1960s, Prohibition was still part of the living memory of many Americans, and the bourbon industry was enjoying a strong market. The Social History of Bourbon is the first scholarly examination of the distilling industry in the United States. BOURBON: FROM 1920 TO THE DAY BEFORE YESTERDAY CHRONOLOGY GLOSSARY WESTWARD THE JUG OF EMPIRE TOOK ITS WAYġ9. GOLDEN YEARS OF THE BOURBON ARISTOCRACY 9. A NAME WITH A MELODY ALL ITS OWN-KENTUCKY 6. Why should not our countrymen have a national beverage?” -Harrison Hall, The Distiller Philadelphia : 1813įOREWORD TO THE NEW EDITION ACKNOWLEDGMENTS PREFACEģ.
Member of the Association of American University Presses Manufactured in the United States of America. TP605.C3 1984 394.1'3 84-2216 ISBN 978-0-8131-2656-2 This book is printed on acid-free recycled paper meeting the requirements of the American National Standard for Permanence in Paper for Printed Library Materials. Originally published: New York: Dodd, Mead, 1963. The Library of Congress has cataloged the hardcover edition as follows: Carson, Gerald. Editorial and Sales Offices: The University Press of Kentucky 663 South Limestone Street, Lexington, Kentucky 40508-4008 14 13 12 11 10 Copyright © 1963 by Gerald Carson Paperback edition 2010 by The University Press of Kentucky Scholarly publisher for the Commonwealth, serving Bellarmine University, Berea College, Centre College of Kentucky, Eastern Kentucky University, The Filson Historical Society, Georgetown College, Kentucky Historical Society, Kentucky State University, Morehead State University, Murray State University, Northern Kentucky University, Transylvania University, University of Kentucky, University of Louisville, and Western Kentucky University.
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